The Reach Of A Niche

Over the last few years there’s been something of a shift in the culture around us. In a day and age where nostalgia properties reign supreme, it’s hard to imagine that the same properties no more than a few years ago were often considered deeply “niche”. Superheroes were considered low brow entertainment meant only for children and basement dwellers before suddenly becoming the dominant movie genre for the last several years. The Lord Of The Rings was once thought to be in the same category, familiar to children and to nerds who spent too much time playing Dungeons & Dragons. Then it became a phenomenon that a studio drove into the ground with an attempt to turn the “prequel” into a franchise unto itself.

And I’ll never let them forget it.

Despite this, when you look at the entertainment industry you’ll often find that speculative fiction works still feel like they’re not allowed to sit at the adult table. There is a rush to get some works out even when they shouldn’t because that’s generally what the industry does when they don’t understand a current trend. But if you look at what gets the awards, the recognition, and the respect it becomes clear that we’re still kind of the oddballs. A few years ago I saw several entertainment industry insiders, particularly literary agents, say that sci-fi needed to minimize the “science” aspects to succeed – something they defined as a “new sci-fi”. You’d think the attitude is gone, but on multiple occasions I’ve encountered it again. For all intents and purposes, the current successes of speculative fiction are considered a temporary trend.

Yet, if put on the spot and asked to name a worldwide success in the last 20 years inĀ any form of media, the first thing to spring to mind would probably be in one of those “niche genres”. That’s not true for everyone, and you may certainly associate “critical acclaim” with “worldwide success”, but when you think of a true phenomenon it will almost always be something that is marginalized by the same critics. Sometimes it’s argued to be a matter of “depth”, but some of the deepest stories that spring to mind are also within those genres. It’s a disconnect that sometimes makes you wonder:

What do the niche genres have to do to be acknowledged as not actually being “niche”? Continue reading The Reach Of A Niche